ATHLETE AGENTS

​What is an "Athlete-Agent?"​

 

NCAA Definition:

 

ANY person (contract advisor, financial planner, marketing representative, runner or ANY staff member who is employed OR associated with a firm) who represents with purpose or intent, directly OR indirectly, ANY individual in the marketing of his or her athletics ability OR reputation, OR seeks to represent or gain financially.

 

 

 

This means the ANYONE can be defined as an Athlete Agent:

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​​If there is direct, or indirect intent to market the abilities of a student-athlete.

 

Serving as an intermediary doesn’t preclude someone from being an athlete-agent.

 

Claiming naiveté or ignorance of the rules and laws is not acceptable.